Andriotto Financial Services

How to Perform a Competitive Market Analysis

Your name Your email Subject Your message (optional) Conducting a competitive market analysis is a strategic process that allows businesses to evaluate their market position. This involves identifying competitors, understanding their strategies, and recognising strengths and weaknesses in comparison to your own. By doing so, a business can discover areas for improvement, uncover new opportunities,… Continue reading How to Perform a Competitive Market Analysis

Second growth engine: what is it and how to develop one?

Second growth engine: what is it and how to develop one?

Your name Your email Subject Your message (optional) In the quest for growth, companies traditionally relied on leveraging their core capabilities in adjacent markets. However, a new trend has emerged, with companies now focusing on constructing second growth engine–referred to as “engine twos” by Bain’s Zook and Allen. This shift has become even more critical… Continue reading Second growth engine: what is it and how to develop one?